Welcome to Insignia - The Trade Mark Company.

We offer a range of competitively priced trade mark search and registration services to help you get your valuable brands securely protected in Australia and around the world.

In the current economic downturn it is essential to ensure that valuable brands are still protected\ registered in potential major export marketplaces as soon as possible after lodgement in Australia. Such important decisions are undoubtedly always influenced by the attendant usually rigid high professional charges involved. However, failing to obtain early and adequate protection overseas can be disastrous if your trade marks are registered by another party.

You should know that Australian trade mark applications are constantly monitored online by many overseas traders. It is quite common for such trade marks to be adopted and validly registered in foreign countries by these unscrupulous traders much to the angst of the Australian owners. In tough times appropriation is much cheaper and quicker than inspiration. To thwart such actions, you must always have a registration in class 35 (services) and a trade mark watching service in place. Our Brandwatch® service is now available in Australia gratis on a trial basis.

We strongly recommend that all important brands be registered in major export markets without delay. If you do delay then you may find that you are not able to use your major Australian brands in potential export markets at some time in the future. The fact that you may not be currently using a brand in a particular country is not an obstacle to lodging an application for registration at this time.

While our charges to assist with overseas registration have always been very competitive, we now are able to offer reduced charges for a limited number of countries, i.e. China, New Zealand and USA. This is a direct result of enhanced in-house procedures combined with the result of successful negotiations with trusted foreign professional associates to reduce their own professional charges. At long last, some of our professional associates now see that the economic downturn dictates a loosening of their rigid attitude to unrealistic professional charging rates.

If you have been putting off taking action to protect your trade marks overseas due solely to high professional legal costs, now is the time to act to prepare for future export opportunities when the economy improves. Our commonsense approach of always striving to achieve the maximum protection for minimum cost is clearly the only sensible way to go forward in these tough economic times.

So if you feel that you would benefit from some professional assistance, Contact Us now for a no obligation\ no charge initial discussion or to obtain full details of our charges and services.